FlyteVu has partnered with the CMO Club to bring you the audio series: Brands Backstage. This series gives brand marketers an inside perspective on how some of today’s top music artists think about partnerships.
In this episode:
- We sit down with CAM, a California-born singer/songwriter that emerged as one of the past year’s true breakthrough artists, achieving her first Platinum record and first #1 country single with “Burning House,” which earned her a GRAMMY® Award nomination for Best Country Solo Performance. In fact, she was the only female country act to release a song in 2015 and amass a million downloads by the end of the year. The success also sparked Cam to six nominations for the 2016 Academy of Country Music Awards (most-nominated female), two nods for the American Country Countdown Awards, three nominations for the CMT Music Awards (tied for the most-nominated artist), two nods for the 2016 CMA Awards and one for the Music American Awards. Her Untamed album on Arista Nashville/RCA Records, which released December 11, 2015, debuted at #2 on Billboard’s Top Country Albums chart with the year’s best first-week album sales by a debut country artist.
- We discuss high-impact insight on how CAM works with brands, views partnerships, and thoughts about how she engages her fanbase.
- We discuss how her Psychology major impacts how she thinks about branding.
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